#ReadyForMore

The #ReadyForMore Converse project saw us create and produce an influencer based video campaign.

What?

What we did to make this project work.

How?

How we implemented the project.

Why?

Why we did what we did for this project.

Blood Brothers

The BloodBrothers #ReadyforMore video spread extremely well across Facebook and Instagram with 911,634 video views.

Youtube

Youtube

20 000 views 

The Good Luck Bar

Part of the #ReadyForMore campaign included Nicol Van Der Berg who is one of the owners of The Good Luck Bar, one of South Africa's best live music venues. This video received over 19 000 views. 

Youtube

Youtube

19,555 views 

Francois van Coke

Francois Badenhorst, better known by his stage name Francois Van Coke, is the lead vocalist, songwriter and founding member of the South African alternate rock bands Fokofpolisiekar and Van Coke Kartel. His video received over 3 000 views. 

Youtube

Youtube

3,603 views

Moonchild Sanelly

Moonchild is a Jozi based electronic vocalist and fashion designer known for her soulful singing and fresh fashions. Her video received over 19,000 views.  

Youtube

Youtube

19,3845 views 

Tecla Ciolfi- Texx and the City

Youtube

Youtube

15,116 views 

Luke Jackson

Luke Jackson, skateboarding enthusiast, Session Magazine editor and distributor and Converse consultant shows how he is #ReadyForMore in his video which received over 13,000 views.

Youtube

Youtube

31, 694 views

Results

This project rocked the party that rocked the party and grew attention for Converse South Africa by creating unique and local content.

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